top of page

Use Artificial Intelligence in your Business and Terminate the Competition

AI is far from the scary look of Arnold Schwarzenegger in the movie Terminator when he's trying to kill Sarah Connor (at least not yet). In fact, you can harness the power of this revolutionary technology to help your business. Here’s how…

Image Created By AI after giving it one prompt (by Google Gemini)
Image Created By AI after giving it one prompt (by Google Gemini)

By Erin Alls, in Los Angeles


Artificial intelligence is a unique tool giving small businesses the ability to have impactful marketing, be more efficient and drive new customers to their websites. Gone are the days of trying to decide what kind of content one should share with their audiences across social media platforms. With new  platforms such as Jasper and Blaze, converting users into clients is no longer rocket science,  it’s now accessible through smart digital solutions.


This makes a small business owner a master marketer and helps drive traffic that they weren’t able to capture before. Anything you can imagine, this smart tech can bring to life. The trick is knowing how to get these systems to help you work smarter, not harder. Intelligent automation can jump-start your research projects, supercharge brainstorming sessions and spark creativity.


At Every Media we use AI on a daily basis to boost productivity by providing asset creation, copywriting and so much more. If you are not already on the AI bandwagon maybe now is the time to get started. Chat GPT is great for making a recipe with just the items you have in the fridge but it can do so much more. 


Some AI tools can generate images, sounds, and even video. The caveat is that when working with these intelligent systems, you must double-check their output, as they can occasionally be inaccurate with the facts.  

Image Created By AI after giving it one prompt (by Google Gemini)
Image Created By AI after giving it one prompt (by Google Gemini)

While AI is still evolving, it's wise to get comfortable using it because it's not going anywhere. These intelligent systems are here to stay and will only continue to expand. If you don't learn how to leverage these tools, you risk falling behind.


Remember when smartphones first came out? They completely transformed how people communicated and accessed information. We’re now entering the next wave of innovation, one that’s already reshaping the world. Don’t fear emerging tech. Embrace it!


If all of this sounds like a foreign language to you, don’t worry. Reach out to us. We've successfully helped small business owners understand and integrate these smart tools into their business models. We’re here to support you and guide you through the ever-evolving digital landscape.


About the Author:


Erin Alls, Executive Producer at Every Media Productions, is a seasoned techie and entrepreneur dedicated to helping small businesses thrive. She understands that in the world of small business, wearing many hats is often a necessity.


 
 
bottom of page